One of the most important books I’ve read in the last decade.
Fred Smith, president, Competitive Enterprise Institute
Fred Smith, president, Competitive Enterprise Institute
Last week we submitted The Chaos Scenario to the IPPY Awards. The IPPY’s honor the year’s best independently published books. We entered The Chaos Scenario in three categories; Business, Current Events and Best Book Marketing. Winners will be announced in May at an awards banquet in New York, just prior to the American Booksellers Convention.
For the Business and Current Events categories judges will consider the book itself. For Best Book Marketing, however, we had to submit support materials highlighting what we had done and why those efforts might deserve the honor.
Since we have tried to employ “Listenomics” in almost every aspect of the book’s creation, we thought it appropriate to share the document we submitted to summarize the book’s marketing. So, here’s a pdf of the The Chaos Scenario Marketing Overview.
As you review it, please pay special attention to the members of Team Chaos and consider using them for your next project. They really are the best and brightest in their fields and can help your business as much or more than they’ve helped the book. Spread the fire. Greg Stielstra, PyroMarketing
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Winners will be announced in May at an awards banquet in New York, just prior to the American Booksellers Convention.
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