The Chaos Scenario
Garfield is the ideal guide to the changes in the media landscape. Both an insider and an analyst, he’s created a readable guide of remarkable breadth on the upending of news and entertainment, advertising and marketing, the media and society.
Clay Shirky, author of Here Comes Everybody
 
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CHAOS ON US!
Table of contents.
Introduction
("The Art and Science of Listenomics"),
Chapter 1.
("The Death of Everything") &
Chapter 2.
("The Post-Advertising Age").
Read it, forward it--hell, post it on Fark if you want. It's FREE! But be warned: it's scary, unflinching, occasionally impolite and dangerously addictive.
30 DAYS OF CHAOS
In October, a Free National Event Dedicated to Preparing for Media and Marketing’s Digital Future.
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Bobosphere: SXSW here I come. Scheduled to speak about "The Chaos Scenario" March 16. Alert your friends and the liquor trade.
Bobosphere: Nice! RT @overtone Rush to Read Chaos Scenario by Bob Garfield. An Amazing Read about the destruction of mass media and mass marketing model
Bobosphere: Reading from "The Chaos Scenario" at SXSW in March. Apocalypse Tex-Mex style!
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