Garfield is the ideal guide to the changes in the media landscape. Both an insider and an analyst, he’s created a readable guide of remarkable breadth on the upending of news and entertainment, advertising and marketing, the media and society.
Clay Shirky, author of Here Comes Everybody
Clay Shirky, author of Here Comes Everybody
Patrick Aievoli has made a Comment
I am an academic who teaches advertising theory and design for over 20 years. I couldn’t agree more with what you are saying. I used to work at McGraw-Hill but in 1987 we built the first CD-ROM for MH. It was then I knew the end was closing in rapidly. I moved to academia and consulting in educational technology. I’ve been through the first dot.com bubble and I know that this time around it is not a bubble it is a game changer.
Chris Anderson has it right - FREE and freemium. Publishing has got to relook at it’s revenue streams. Please checkout my website and see what we do.
http://www.theCampusCenter.com
it is for use by the educational marketplace. We are trying to get PlasticLogic’s attention. Great stuff keep going.
Patrick
Ben Brown has made a Comment
Bob, all you ever post about is your search engine ranking! As a fan, I would love to see more from you on this site than twitters about how web your web analytics reports look!
admin has made a Comment
Fair point. You will indeed be seeing more of me, and of my fellow Chaotics, in coming days and weeks. Rest assured.
admin has made a Comment
Great point Ben. I’ll try to write a post later today showing a variety of analytic data for the site, sales, social media chatter, etc. GS
Greg Stielstra
Stielstra Publishing
Patrick Aievoli has made a Comment
mr. Garfield,
Would you be willing to come speak to my graduate class. I am recommending TheChaos Scenario as class reading for this semester. I teach Web theory along with software. But I primarily focus on the development of a media plan using Web technologies. I have been advocating what you have written for the last five years. Please see my blog and tell me if we share the same views.
patrickaievoli.wordpress.com
We can give an honorarium but not much else.
David Carson has already agreed for traveling expenses. Please let me know. Look me up on LinkedIn for some background info.
Patrick Aievoli
admin has made a Comment
patrick,
when? how many students? how honorable an honorarium?
as you might guess, I’m traveling heavily over the next few months. i get to nyc often, but long island never. so do please send details to bobosphere@gmail.com.
regards,
bob